2:Coordinated Festivals + Inclusive Events
A diverse roster of festivals and events add depth and personality to the Indy experience, allowing visitors to have a different experience every time they visit, but also encourages residents to discover unique aspects of their hometown. Festivals can encourage visitors to extend stays and fill gaps in the group business calendar, more efficiently utilizing existing hospitality capacity. Such events bring people together for shared experiences that can promote human understanding while also promoting inclusion of diverse people and places by celebrating them.
ACTIONS
Priority + Progress
TTI Role
Last Updated
2A: Festival Strategy
Develop a strategy for festivals that increase offerings year-round, exposes the diversity of people and places of Indy, and contributes to a vibrant cultural scene.Encourage
Support
Primary
TTI Role: Primary
No Updates
Last Updated:
03/17/2021
2B: White River Festival
Expand the White River Festival to be a signature annual event in Central Indiana.Encourage
Support
Primary
TTI Role: Support
June 2024
Last Updated:
April 2024 July 2021 September 2019
2C: Neighborhood Event Toolkit
Develop a guide for hosting smaller, neighborhood-scale events based on Indy's success hosting large events.Encourage
Support
Primary
TTI Role: Primary
No Updates
Last Updated:
03/17/2021
2D: Indy-Based Events
Develop Indy-owned or Indy-based annual events around core business strengths and regional economic development strategies.Encourage
Support
Primary
TTI Role: Primary
No Updates
Last Updated:
03/17/2021